Posts in Social Media- Live Video
How to Create a Mass Amount of Content for your Clinic's Social Media Sites

One of the most common questions I hear from Chiropractors is, “What should I post to my Facebook?”  And if I should be posting at least once a day and live on more than just Facebook, where do I find all that content?

The biggest mistake I see businesses across all sectors make, is only posting a piece of content once, in one way, in one place.  In this article, you will learn how to re-purpose your content the ChiroSocialTech way and leverage your information

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4 Powerful Ways to Get More Viewers on Your Live Broadcasts

The first question I always get from Chiropractors when they really start to think about going live on Periscope is,

“How do I get people to watch me?”

That is a great question, what is the point, why is worth your time?  Another recent response I received when talking with a doctor about the platform was that he just learned YouTube and started using it.  So he wasn’t ready for anything else, understandable!   

There are so many social platforms and keeping up with what’s new and what’s going to stay can be a time consuming process.   To date, there are not many Chiropractors using the Periscope platform.  I follow a handful regularly at max.  But if you look at the healthcare industry, that isn’t the case.  Many doctors, surgeons, hospitals, pharmaceutical companies and medical schools are implementing live broadcasting through Periscope.  Yes, health professionals across the world, just like you, are going live.

4 Powerful Tips to Help get more Local Viewers on your Live Broadcasts (or “Scopes”)

 

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0105 Why Chiropractors should Use more than Just Facebook in their Social Strategy

In the fifth episode, I talk about why Chiropractors should be utilizing more of the main social media platforms in addition to a Facebook page in their overall online marketing strategy.   We are coming out the the era of reality tv and moving into an age where anyone can "go live" and create their own reality tv.  Clearly, the following that you gather ultimately determines the reach of said "show", but it is a phenomenon that is going viral as we speak.

The ability for an individual or small business to do a live broadcast is actually not a new source of video content. What makes Periscope so different is the simple fact of being able to do it directly from your smartphone device and attach to a social media account that many of us already use and have a following on, yes Twitter.

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0102 The WHY Behind Creating Video Content as a part of a Chiropractor's Social Media Strategy

In the second live  broadcast, I share with Chiropractors the why behind creating video to include as part of your social media marketing strategy.

My purpose in sharing this information is to challenge more doctors to engaging in video content to share more chiropractic information and lead to more people being under chiropractic care.

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0101 12 Steps for Chiropractors to Create Massive Amount of Content from One Live Video

This is an article snippet of a talk I did teaching Chiropractors a proven formula for success with the various Social Media Platforms, including Facebook, Twitter, Instagram, Periscope and Pinterest.  The process is easy and many of the steps can be outsourced because we are going to be re-purposing original content out of your own words! 

The goal in sharing this information is to give Chiropractors technology tools, tips and advice to engage and educate more people in their community to ultimately lead to more people cared for and more money in your pockets.

The 12 steps discussed live are listed below with a link to many tools mentioned for you to check out!

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